Here’s what it looks like when someone actually does LinkedIn right.

These are the numbers from one of our clients over the last 12 months:

7,000+ new connections

75 appointments booked directly from LinkedIn DMs.

~$80,000 in revenue traced directly to the platform.

All from showing up on LinkedIn the right way, consistently, over time.

The attorneys making this work aren't spending hours a day on social media.

They have three things dialed in that most PI attorneys don't:

  1. A profile that positions them for referrals instead of job offers.

  2. A presence that keeps them top of mind.

  3. A way of turning connections into relationships that send cases.

In our next email, we’ll show you exactly what those three things look like…

And where most attorneys are leaving cases on the table.

We've had clients get this strategy reviewed by Darren McKee, who has run LinkedIn cohorts for attorneys and professionals since 2023.

He didn't have much to add.

We’ll show you what this framework is all about.

-The PI Brief

P.S. If you already grabbed the checklist, we also built a 2-minute quiz that scores your profile against those same 13 checkpoints.

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